Website
Usability Studies / Reviews
Usability rules
the web and if a user can't find his way around your website within
seconds, guess who loses?
YOU
DO ... since
the rest of the internet is just a click away.
Let Tawnya Sutherland,
a Certified Internet Marketing Specialist review
your website and provide you with documented suggestions to improve
the usability of your website and help you turn your clicks into
cash!
You will get
hard facts and straight advice
from an industry leading online marketing specialist.
Each
website usability study is unique from one client to the next.
Tawnya, a certified internet marketing specialist will walk through
your website and describe to you what is seen through the eyes of
a typical visitor to your website.
Tawnya's
website usability studies may focus on areas like:
- The
history and background of your website performance to date.
- Help
in defining significant goals and action requirements to
reach the goals of your website.
- How
your user interacts within your website showing you in detail
how to funnel them through your website and take action.
(Action = buy your product, signup for your newsletter,
etc).
- Look,
feel and first impressions upon landing at your website.
This may go into depth on color and aesthetics offering
design and layout recommendations if required.
- Copywriting
and content structure and whether or not it appeals to your
target audience. Does it compliment your USP (unique selling
proposition)?
- General
usability suggestions to help funnel users to reach your
website's defined goals.
- Detailed
navigation usability on the unconcious ease for your user
to maneuver through your website. Hierarchic menu and linking
suggestions often provided.
- Shopping
cart usability study since 65% of users give up at the shopping
cart level.
- Search
engine optiization critique and suggestions.
- Analysis
of current tracking system used to monitor users travel
path throughout your website.
- Help
in determining the competitive position of your website
online.
- Major
findings and other recommendations.
- Overall
benefits and outcome of study.
|
|
"My
life and business coaching site had grown out of control.
Through the usability study, and the subsequent revamping,
I now have a really beautiful and far more effective site."
Steve Mitten
Life
and Business Coach
"Tawnya
Sutherland is a real internet marketing find! Her website
usability study is a wonderful starting point for turning
even the best looking web site into one designed to truly
funnel in the leads needed to produce more sales. Although
my business is already successful, I sense that with Tawnya
at my side, my online presence will, in very short order,
catapult into the stratosphere. I am delighted to have Tawnya
as part of my team; she’s a gem."
Leni
Chauvin,
The
Client Attraction Coach™
|
You will be
provided with an detailed report to take back to your tech team
to implement else you can source out to Mediamage Business Solutions
to make the changes to your website for you.
A security
deposit is required to retain a position in my calendar and put
you next in line for your Website Usability Study. Usability studies
can take anywhere from 5 - 40 hours to complete dependent upon your
budget and the complexity of your website and start at $450+ 
Get
your Website Usability
Study to help turn your clicks into cash for you too!
NOTE:
Our Website Usability Studies are popular and there is currently
a 2-4 week waiting list. Upon payment of a security deposit, you
will be emailed a Website Questionnaire to fill out and return to
us to start the process of developing your Website Usability Study.
|
